Set up your AI marketer in 20 minutes

Your AI marketing employee is hired. This is the twenty minutes of onboarding that decides whether it writes like your brand or like everyone else.

Do these five steps in order. Nothing here needs a developer.

Step 1 — Tell it who the brand is (10 minutes)

Go to Brand → Brands → your brand → Edit.

This is the single most important screen in the product. Everything the AI writes comes from here, so a vague answer produces vague marketing.

Fill in honestly:

About the brand — what you sell, who started it, what you actually care about.
Products & services — in your words, not a catalogue dump.
Target audience — be specific. "Working women aged 25 to 40 in Dhaka who buy online and care about fabric quality" is useful. "Everyone" is not.
Why customers choose you — the one thing a competitor cannot copy this month.
Business goals — what a good quarter looks like.

The test: could a new employee write a decent post using only what you typed? If not, add another line.

Step 2 — Give it the voice (5 minutes)

Go to Brand → Brands → your brand → Brand voice.

Tone — pick the one that sounds like you speaking to a customer.
Language — English, Bangla, Banglish, or both.
Words to avoid — this is a hard rule. Anything you list here is stripped from every post before it is saved. Put "cheap", "guarantee" and anything legal has told you never to say.
Call to action style — soft invite, direct ask, urgency, or value-first.
Colours — used on every creative it designs.

At the bottom of the screen you can read exactly what the AI sees. If something there is wrong, fix it now rather than editing posts forever.

Step 3 — Add products and any live offer (5 minutes)

Brand → Products. Add the things you actually sell, with real prices. Write two or three benefits for each, in plain language — "colour holds after twenty washes" beats "premium quality".

Brand → Offers. Add only offers that are genuinely running, with their dates.

Why this matters: the AI is told it may never promise an offer that is not in this list. That rule is what stops an AI marketer inventing a discount your business never agreed to.

Step 4 — Connect your channels (2 minutes)

Go to Channels → Connections and connect the pages you post from.

MarketMind never asks for a social media password. You connect through each platform's own flow and paste the access token it gives you; you can revoke it from the platform at any time.

No token yet? Connect the channel anyway. Everything works — planning, scheduling, previews, analytics — on the simulator, and starts publishing for real the moment you add a token.

Step 5 — Ask for a week (1 minute)

Go to Ask your marketer and type:

Plan next week's content

It will decide what to post, write every caption in your voice, design a creative for each, and schedule them at the hours your audience actually shows up.

Then open Approvals. Read them. Approve the good ones, reject the ones that miss — and say why in the note, because that is how it learns.

After the first week

Every morning a report appears under Performance → Daily reports: what went out, what it did, and what to do today. Read it with your tea.

Insights (Performance → Insights) is where it tells you what it has learned — which angle works, which channel to move effort to, which hour earns the most engagement. Every insight has an Apply button that actually changes the next round.

When you trust it, go back to the brand voice screen and move up a level:

Level	What happens
1. Review first	Everything waits for you. Start here.
2. Auto-publish	Approved plans go out on schedule without another check.
3. Autopilot	It plans, writes, schedules and publishes on its own, and tells you afterwards.

Most owners sit at Level 1 for two weeks, then move to Level 2 and never go back.

Common questions

It wrote something wrong. Open the post, click Rewrite, pick a different angle, or type what you actually wanted. Then add the correction to Brand memory so it never comes back.

It keeps mentioning something I do not offer. It only knows what is in the brand brief, the products and the offers. Something in one of those three is telling it that. Check Brand memory first.

The calendar ran out. Ask for another week, or turn on autopilot and it will top itself up.

Credits ran out. Nothing breaks. The built-in writer takes over: it still uses your real brand, products and offers, it just is not a large model. Top up whenever you want the better writing back.

Questions the guide does not answer? Use the contact page — a person reads those.